What is Web 2.0 Marketing?

Web 2.0 has been around for a couple years now, at least, and many people have found that they can use it to their marketing advantage. It uses the "friend" approach to marketing, in that when you get people's trust, you can pretty much recommend anything, and you will be more successful.

So what is Web 2.0 Marketing? This blog is part of Web 2.0...My Space is a major part of Web 2.0...Forums...Yahoo Answers...anything that is interactive with your readers/customers is Web 2.0. Basically, if you can reach your readers in a friendly and unassuming manner, you can begin to build trust and establish yourself as an expert in your chosen niche. People trust experts, because who better to go to than an expert on a topic you need help with? You do not want to go to someone who doesn't know what they are talking about to help you with, say acne, do you?

How can you use it for marketing then? Well, you need to proceed carefully for this to be successful. Because if you fly in these places with just links and crap, without giving useful information, you will be blocked for spamming the systems. You must give useful information first and foremost. When you are established a bit, you can add in a couple links here and there, without being labeled a spammer, and your links will be visited a lot sooner. Why? Because you have established yourself as an expert and people will trust you.

Throughout this blog, and in later posts, there will be tips and techniques to use to turn your marketing efforts on its ear and become more successful than you ever have experienced before. Stay tuned, and keep reading!!